Senior Leadership Team
Co-Founder & CEO
Married with three children and two dogs, Dominic lives in central London.
Since graduating from the London School of Economics, Dominic has set up and run several successful businesses. He has featured on several international television and radio programmes, including Sky, CNN and the BBC’s Dragons’ Den.
As well as being a school governor for 8 years, he stood as a parliamentary candidate in the 2005 general election (but lost!) and today sits on the government’s business advisory panel.
Dominic has grown the company from 1 employee to around 700 staff today, with a market position of being one of the top 40 cleaning companies in the UK, in an industry with over 40,000 competitors.
Today his focus is on building on that enviable track record to strengthen the company’s market position further whilst ensuring existing clients continue to receive the dedicated and personal attention they have always enjoyed with Cleanology.
When not working, Dominic enjoys political debates, walking the dogs and spending time with family and friends.
“I love my job. Every day and every hour is different.”
Experience: I have over 25 years experience in establishing business to business development strategies for the benefit of our customers. This through the alignment of our unique award winning core strengths of Ethical and Environmentally sustainable products and services along with our attention to detail.
When not working: Outside of work my two passions are family and the great outdoors. I combine the two as often as possible with long days in the fells of the Lake District. I run regularly, mainly to keep myself fit to enjoy my days hill walking.
My favourite thing about Cleanology: Look after your team and your team will look after your customers. At Cleanology we live and breath this ethos through staff development and the promotion of London Living Wage. Our focus on environmental sustainability and my passion for family and the great outdoors makes Cleanology the perfect company for me.
Education: Higher Diploma Hospitality Management, MDP Wits Business School.
Experience: 20 years in Hospitality, Cleaning and Facilities Management
When not working: Downtime with family and friends and exploring the new neighbourhood
My favourite thing about Cleanology: Our commitment to our team and the opportunity to get involved in events that change and influence the cleaning industry on a wide-ranging scale.
After living in London for over a decade, Altaf decided to move with his four beautiful children and a lovely wife to the eye-catching countryside of Essex.
He grew up in a middle-class family with a high ambition “just do it” attitude. He acquired world-class education (MBA, BSc, and BBA) from prestigious universities. Today his innovative business solutions are working in more than 200 companies in London.
Altaf has extensive experience in the digital transformation of people, processes and technology in both public and commercial organisations. Being in Information Technology for the last 25 years, he has acquired unmatched skills in providing solutions to enhance the organisation’s capability using its own resources.
His approach to businesses is based on three elements, and with his software architectural art, he can help companies to become modern, grow and save money.
In his free time, he likes to spend time with his family and friends, watch movies, explore new places and practice sports. He also runs his own charity to help people in Pakistan.
“I decided to join Cleanology on the first meeting with Dominic. Such a nice person and company to work with; it was always my dream”
Lives: South West London
Education: HR & Business Management at Brunel University & NEBOSH qualified
Experience: With a passion for people, I have over 10 years of HR and Health & Safety experience in Cleaning & Facilities Management
When not working: I’m still a people person! I love spending time with family and friends and travelling to new places, and I am partial to some online gaming when time allows.
My favourite thing about Cleanology: The Cleanology Team. We have a diverse and varied workforce with a fantastic attitude who embodies and uphold the Cleanology values.
Head of Finance
Lives: North London
Education: Qualified Accountant, ACCA
Experience: +6 years’ experience working as a finance manager.
When not working: I enjoy spending time with my family, playing sports to keep active and watching movies & tv shows.
My favourite thing about Cleanology: It’s great to work with a company that has the same beliefs and values as you do. At Cleanology, we constantly drive for improvement and innovative change.
Deputy Operations Director
Lives: South West London
Education: GCSE and HR Administrative Certificate
Experience: 13 years in Hospitality and 9 years in Cleaning and Facilities Management
When not working: I am pampering family, watching TV or listening to music
My favourite thing about Cleanology: Every day is different, and there is an amazing environment where everyone drives in the same direction. Being part of the company’s growth and success is extremely motivating.